Digital Marketing Collateral
Digital communication media such as Email, SMS, MMS, and Flash Messages offer direct marketing opportunities at substantial cost savings and effort. Unlike a paper based campaign that takes weeks to plan and execute, an email campaign can be planned and executed within a couple of days. This allows direct marketers to segment their customers and try different campaigns in shorter periods.
The recent barrage of unsolicited email has made customers wary and high-handed spam filters make it tough to make it to the inbox. But do not fret, make sure your message has a clean subject, is properly formatted, has an option to unsubscribe and clearly identifies you and your company. Take heart, most people also scan their junk boxes to locate un-intentionally junked messages.
Maintaining a clean database is very critical to your success. Monitor bad email addresses, bounce-backs and unsubscription requests. Work regularly to build your email database with clear segmentation.
We develop digital marketing collateral such as newsletters, banners, digital postcards, impact movies, profiles, case-studies and alerts. We also provide mass-mail tools and services to help you reach out to your database.
Send smart messages. Arrive in style.